Where is the Best Place to Buy Caviar?

Whether you’re expanding your culinary horizons and trying caviar for the first time or you’re a seasoned connoisseur looking for your next indulgence, the question remains the same: where is the best place to buy caviar?

Where to Buy Caviar

Caviar is widely available online from major marketplaces like Amazon and eBay, as well as specialty retailers like us. For those who prefer to handpick their roe in person, gourmet shops, high-end supermarkets like Whole Foods and Wegmans, and dedicated caviar storefronts such as The Caviar Company and Petrossian offer in-store options. Additionally, some upscale restaurants and specialty grocers carry high-quality selections for immediate enjoyment.

Most caviar available to consumers has been handled, processed, graded, or repackaged by a retailer, wholesaler, or importer. These businesses source their products from farms and fisheries, which raises an interesting question: why not buy directly from the source?

Buying from Caviar Farms and Fisheries

It seems logical that buying directly from farms or fisheries would offer the best deal. However, this option is rarely feasible for the average consumer. Here’s why:

• Bulk Purchasing Requirements – Most farms sell caviar in large quantities, such as 500g, 1kg, or 1.75kg tins. While this may appeal to restaurants or wholesalers, it’s impractical for an individual who wants to enjoy caviar at peak freshness.
• Limited Storage Life – Once exposed to air, caviar should be consumed within a couple of weeks. Freezing leftovers is an option, but repeated thawing and freezing degrade the texture and flavor, making bulk buying less desirable for personal use.
• Lack of Retail Infrastructure – Unlike caviar retailers, farms typically do not invest in marketing, packaging, or logistics suited for individual buyers. Their focus is on large-scale distribution rather than single-ounce sales.

While a few farms may offer direct-to-consumer sales, the reality is that nearly all caviar sold to individual buyers goes through retailers and wholesalers.

Buying from Caviar Retailers and Wholesalers

For most people, purchasing caviar from a trusted retailer or wholesaler is the best choice. These companies add value in several key ways:

• Guaranteed Quality and Freshness – Retailers work closely with farms and fisheries, often securing the freshest batches. Many also conduct additional inspections and quality checks to make sure superior products reach consumers.
• Variety of Sizes and Types – Unlike farms that primarily sell in bulk, retailers offer a range of container sizes, from small 1oz jars to larger tins, making caviar more accessible for casual enjoyment.
• Expert Curation and Handling – Reputable caviar sellers have strict grading processes to maintain consistency. Farms and fisheries, by contrast, prioritize fast turnover and may not conduct the same level of scrutiny.
• Convenience and Customer Support – Buying from an established caviar company means benefiting from professional packaging, reliable shipping, and knowledgeable customer service.

The Verdict: Where Should You Buy Your Caviar?

Unless you’re prepared to purchase in bulk and have the proper storage setup, buying from a reputable retailer or wholesaler is the best option. We source from top farms and fisheries, ensuring premium quality, a variety of selections, and sizes suited for every occasion. So when it comes to indulging in the delicacy of caviar, trust those who specialize in bringing the finest selections directly to your table.